Created in 2007 by Eduardo Suner, the founder of ES Collection, the Addicted mark is based on the creation of underwear for man multi-style and colorful. The Spanish brand Addicted male underwear, stand by: the material used (95% cotton, 5% elastane) for comfort and freedom of movement, a wide belt (black, white, blue or red) with an imposing logo "Addicted" and its associations of colors bright and frank. Addicted is synonymous with freedom, as expressed in its new slogan "Born free", and its collections are generally very "Sportswear" (cuts jockstrap, cotton fabric or sail breathable).